The Mission: Develop a seasonal social, email, and digital campaign to drive bookings at Thompson Hotels, a very chic, very urban, millennial-centric collection of boutique hotels.
The Method: We looked to express Thompson’s philosophy of creating transforming experiences by inviting “lucky devils” to indulge. Sexy photography, edgy copy, and beautiful layouts created an evocative, results-driven campaign.
Asking tons of questions
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