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ShastaConnect

The Situation:
Shasta Regional Transportation Agency was looking to introduce a new on-demand transit service. The assignment was to create the branding, vehicle wraps, marketing plan, social strategy and ad campaign.

The Solution:
Leveraging the iconic landmark of Mt. Shasta, we created an energetic brand that was rolled out through their mobile app icon, website and vehicle wraps. We then created a 2-year marketing strategy, which included radio, print, and digital advertising along with social media content to help raise awareness and drive adoption for the new service.

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#21 on the top 100 ad agency list for 2023

Capabilities

Broadcast Advertising
Print Advertising
Social Marketing
Video Development
Web Design
Collateral Design
Digital Marketing
Email Marketing
Integrated Campaigns
Marketing Strategies
Social Marketing
Branding
Messaging Frameworks
Photography
Illustration
Infographics
Packaging
Naming
Trend spotting
Asking tons of questions
Client Dinners
Pleasant Meetings
Wine Recommendations
Pre-meeting banter
Gentle sarcasm
Memes
Puns
Dad jokes
The Worm, The Twist, the Roger Rabbit
Fluent in Igpay Atinlay
Flip cup training specialists
Spotify playlist management
Doodling
Proficient in "Game of Thrones"
Water cooler conversation experts
Making capabilities lists

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